Storybook Cosmetics: Makeup Inspired By Fairytales

Once upon a time…there isn’t a girl out there who’s heard those magical words without remembering their favorite childhood stories and drifting their imagination off into a fantasy land where anything is possible. Storybook Cosmetics is aiming to combine most women’s two loves: makeup and childhood stories. The new line features magical and mystical cosmetics and accessories inspired by popular stories. Eyeshadows feature sparkles and … Continue reading Storybook Cosmetics: Makeup Inspired By Fairytales

K-Beauty Trend Alert: Wine-Infused Makeup

From snail masks to tattoo lipsticks, the Korean beauty market has brought us exciting, and sometimes scary innovations that make us at the very least, intrigued. Korean brands are known for their creativity and whimsical packaging and beauty brand Labiotte is no exception. The company has an assortment of eye and lip products that contain grape wine extract within its cutesy mini wine-bottle packaging. There … Continue reading K-Beauty Trend Alert: Wine-Infused Makeup

Here’s how you can wear makeup at the gym

I love fitness, so it’s only natural that while I’m scrolling through my Instagram I’m swooning over everyone’s gym Instapics. I’ve noticed the rise in the amount of people coordinating their athletic gear, as if they are on a fashion runway. But, in addition to their clothes, their makeup looks flawless. So, how can you look like a Nike ad after your sweat session you … Continue reading Here’s how you can wear makeup at the gym

Here’s the List of the top Beauty Influencers of 2016

Social media beauty bloggers, vloggers and everything in between reign supreme over traditional forms of advertising since consumers trust what appears to be unbiased opinions and reviews about products. Even as we are becoming more educated about the top dollars these influencers are being paid just to mention a product, as long as they appear authentic, consumers don’t mind watching them and brands don’t mind … Continue reading Here’s the List of the top Beauty Influencers of 2016

A visit to Blushington & The Peel Bar by BeautyRx

A few months ago, I treated my sister to a chemical peel for her birthday. I wanted to take her a place where she could get it done quickly and inexpensively, but still feel pampered and girly. I discovered a little talked about gem in the city, Blushington Makeup & Beauty Lounge. Tucked inside the Le Parker Meridien Hotel, the lounge is a beauty lover’s … Continue reading A visit to Blushington & The Peel Bar by BeautyRx

Add Pantone’s 2017 Color Of the Year To Your Cosmetics Bag

Pantone has released its color of the year and it’s…drumroll please…GREEN. Just in time for Christmas, which kind-of owns the hue already, the global authority on color has said “greenery” or Pantone 15-0343, is “nature’s neutral” and a “zesty yellow-green shade that evokes the first days of spring when nature’s greens revive, restore and renew.” Translation: the color symbolizes new beginnings as it does for … Continue reading Add Pantone’s 2017 Color Of the Year To Your Cosmetics Bag

Could Your Phone Be Damaging Your Skin?

When I was a beauty intern, my supervisor told me that it’s important to wear SPF indoors, because your skin is still the victim of harmful UV rays emitted by fluorescent bulbs as well as the sunshine that pierces through the window, leading to potential skin damage and pre-mature aging. So, every day I religiously put on my SPF enriched moisturizer to protect my skin. … Continue reading Could Your Phone Be Damaging Your Skin?

CoverGirl’s New Face: Muslim Beauty Vlogger Nura Afia

CoverGirl has announced that Muslim beauty vlogger Nura Afia will be its latest brand ambassador and the face of its new So Lashy! BlastPro Mascara. She is one of the first hijab-wearing woman to star in a nationwide campaign for a mainstream cosmetics brand in the US. The campaign, which aims to promote inclusive beauty, will use the hashtag #LashEquality. The announcement is on the … Continue reading CoverGirl’s New Face: Muslim Beauty Vlogger Nura Afia

Beauty Products Boosted By Superfoods

As people are looking to live healthier lifestyles, more and more beauty products are offering topical versions of foods that are known to be good-for-you internally. From spinach to acai berries, these foods are leaving the grocery aisle and entering skin care, even though studies are still being conducted to prove that adding superfood-boosted products to your skin care regimen is actually beneficial. Yet, there … Continue reading Beauty Products Boosted By Superfoods