It’s Official. SMASHBOX is a Lip Art MVP.

Smashbox Cosmetics was recently awarded the title of “The Most Valuable Lip Art” by the Guinness World Record for its latest lip creation. Makeup Artist Vlada Haggerty used over 6.5 carats and 80 diamonds provided by jeweler Zoe Chicco to create the bedazzling creation, which appraised for a lip-smacking $26,500! Other than the jewels, the…

Lisa Frank Announces Makeup Collection

If you did not have access to Lisa Frank items as a young girl growing up in the 90s, you were unquestionably robbed of the happiness brightly colored stencils, glitter and sparkling stickers could bring to your trapper keeper. The psychedelic supply company has announced something that will make every girl, no matter their age,…

Jessica Alba’s Oscars Hair, Makeup & Dress Details

We’ve got the inside scoop on how to get Jessica Alba’s romantic hair & makeup from last night’s Vanity Fair Oscar’s After Party. Her look was the work of Daniel Martin, Makeup Artist and Honest Beauty Creative Color Consultant, and celebrity hairstylist and Jennifer Yepez, Honest Beauty Brand Ambassador. THE MAKEUP: • To recreate Jessica’s…

The One Makeup Product that Dominated at the Oscars

To debut product launches, some brands turn to social media influencers or even promote the products on their own channels, but Glossier tapped the makeup artists of the celebrities attending the Oscars to debut the latest addition to its color cosmetics family: Cloud Paint. The gel-cream blush is available in four shades, Puff, Haze, Beam,…

Unconventional Makeup Trends at Fall 2017 NYFW

Beauty vloggers usually set the tone for unique makeup trends, but fashion week is looking to take back the reign with expressive, unique ways of showcasing everything from eyeliner to brows. Keep reading to see the over-the-top creations making a statement on the runways right now. Unusually Placed Eyeliner Many designers strayed away, far away,…

Lady Gaga’s Superbowl Makeup Breakdown

Lady Gaga’s makeup and sparkly Versace outfit were just as mesmerizing as her performance at last night’s Superbowl. Her makeup artist, Sarah Tann, told WWD that it took around 25 products from the Marc Jacobs Beauty line to create the show stopping look. Here’s the breakdown: Eyes: Magic Marc’er Precision Pen Waterproof Liquid Eyeliner in…

Bare Minerals Is Adding 12 New Shades for Diverse Skin Tones

When I was in college, I landed an internship to work at a PR firm that represented Bare Minerals, and was so was excited that I was finally going to have the opportunity to try one of the most talked about powder foundations on the market. But, that excitement was short-lived as I tried every…

Brand to Watch: Cosmetics Line For Dark Complexions

It’s no secret that the shade ranges available for deep skin tones is inadequate, and this has inspired Courtney Coates to launch a new brand, koyVoca, in response to the need for a variety of choices for deeper complexion beauties. The line offers 21 foundation shades with matching concealers; deep-toned powders; bold highlighters that vibrantly…

Storybook Cosmetics: Makeup Inspired By Fairytales

Once upon a time…there isn’t a girl out there who’s heard those magical words without remembering their favorite childhood stories and drifting their imagination off into a fantasy land where anything is possible. Storybook Cosmetics is aiming to combine most women’s two loves: makeup and childhood stories. The new line features magical and mystical cosmetics…

K-Beauty Trend Alert: Wine-Infused Makeup

From snail masks to tattoo lipsticks, the Korean beauty market has brought us exciting, and sometimes scary innovations that make us at the very least, intrigued. Korean brands are known for their creativity and whimsical packaging and beauty brand Labiotte is no exception. The company has an assortment of eye and lip products that contain…

Here’s how you can wear makeup at the gym

I love fitness, so it’s only natural that while I’m scrolling through my Instagram I’m swooning over everyone’s gym Instapics. I’ve noticed the rise in the amount of people coordinating their athletic gear, as if they are on a fashion runway. But, in addition to their clothes, their makeup looks flawless. So, how can you…

A visit to Blushington & The Peel Bar by BeautyRx

A few months ago, I treated my sister to a chemical peel for her birthday. I wanted to take her a place where she could get it done quickly and inexpensively, but still feel pampered and girly. I discovered a little talked about gem in the city, Blushington Makeup & Beauty Lounge. Tucked inside the…