This month, Kiehl’s Since 1851 has launched OIL ELIMINATOR FOR MEN, a new line specifically created to address the main concern of men: oily skin. The Oil Eliminator regimen consists of three products
- Deep Cleansing Exfoliating Face Wash, $20
- Refreshing Shine Control Toner, $20
- 24-Hour Anti-Shine Moisturizer for Men, $27
The products in the line features Aerolite, an advanced material that has been used in space exploration and is the lightest solid material found on Earth. Aerolite has a highly porous structure and large surface area, which allows it to have high sebum absorption capabilities to help mattify skin, and minimizes the visibility of pores..
SOCIAL MEDIA CONTEST:
To celebrate the launch of the new line, Kiehl’s wants to send you into outter space….quite literally. Starting no through June 30th, visit www.kiehsinspace.com to enter the ‘Put Some Space On Your Face’ Social Media contest. All you have to do is take a picture of yourself, and hashtag it #SpaceFace. Random winners will be selected to have the opportunity to have their picture sent on a trip to space via a 3D custom astronaut figurine with their face on it. Once the figurines all land, Kiehl’s will send them out to all the winners (in August) so they can proudly display their space-traveled action figures.
Interesting in sending your face on an intergalactic experience? Enter now.